Mark Caulfield
Marketing Director
I recently attended the NAFEM Show in Orlando. The show features over 500 companies exhibiting food and beverage equipment solutions for the food service industry. The WHAT’S HOT! WHAT’S COOL! new product gallery featured the latest products that tangibly improve operations in areas such as labor savings, sanitation, green, food safety and life cycle costs. The products were displayed in one of six groupings:
- Primary Cooking
- Food Prep and Warewashing
- Refrigeration and Ice
- Smallwares, Tabletop and Serving
- Display, Transportation and Storage
- Technology
Each product displayed in WHAT’S HOT! WHAT’S COOL! is either a new concept or existing product update available for sale after February 8, 2009 (the last NAFEM Show) and demonstrates at least two of the following value propositions to the food service operator:
- Aesthetic impact
- Cost reduction
- New foodservice application
- Other additional benefits
Most of the companies and reps I spoke with were happy to have a good equipment lease financing company to work with. One who understands the needs of the food service and restaurant industry, and can assist with making deals happen; while treating their valuable customers with outstanding customer service.
